August 2014 Archives.gov Metrics Dashboard

August 1 - 31, 2014

Monthly Summary

  • 1,892,655   Visits to Archives.gov (WebTrends)
  • 1,154,203   Unique Visitors (WebTrends)
  • 71.9%   New Visitors (Google Analytics)
  • 28.1%   Returning Visitors (Google Analytics)

Most Popular Topics on Archives.gov

As reported by WebTrends

Most Popular Search Terms

This includes searches on Archives.gov as reported by Google Analytics

  • declaration of independence
  • us constitution
  • bill of rights
  • national archives
  • consitution
  • the declaration of independence
  • the constitution
  • constitution of the united states
  • nara
  • united states constitution
  • federal holidays 2014
  • dd214
  • the bill of rights
  • military records
  • archives.gov
  • www.archives.gov
  • national personnel records center
  • the us constitution

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Genealogists:   32%
  • Veterans:   30%
  • Researchers:   12%
  • Other:   11%
  • Educator or Student: 9%

What our Website Visitors are Looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans' Service Records:   29%
  • Genealogy or family history information:   23%
  • Historical Documents:   20%
  • Other:   11%
  • Online Electronic Records:   6%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In August, there were 554 respondents:

Customer satisfaction impacts visits:

  • Likelihood to Return:   73%
  • Recommend:   70%

Contact Us

If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!

Contact us at webprogram@nara.gov

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