January 2013 Archives.gov Metrics Dashboard

January 1 - 31, 2013

Monthly Summary

  • 10,231,945 page views to Archives.gov
  • 2,586,341 Unique Visitors
  • 71.83% New Visitor, 28.17% Returning Visitor

Most Popular Topics on Archives.gov

This is based upon the number of Page visits.

Most Popular Search Terms

This including using external search engines as well as the search on archives.gov

  • Constitution
  • dd214
  • Declaration of Independence
  • Bill of Rights
  • Emancipation Proclamation
  • Civil War
  • magna carta
  • Jackie Robinson

Who our Website Visitors are

Refer to CaptionWho our visitors are around the world.

This is based upon those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans: 32%
  • Genealogists: 28%
  • Researchers: 13%
  • Educator or Student: 9%

What our Website Visitors are looking for

This is based upon those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans' Service Records: 31%
  • Genealogy or family history information: 20%
  • Historical Documents: 17%
  • Online Electronic Records: 6%
  • Events Information: 3%
  • Online Exhibits: 3%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain language specific questions, to measure customer satisfaction.

In January, there were 528 respondents:
  • Satisfaction Score: 63 out of 100
  • Content Satisfaction Score: 72 out of 100
Customer satisfaction impacts visits:
  • Likelihood to Return: 71%
  • Recommend: 68%

Contact Us

If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!

Contact us at webprogram@nara.gov

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