March 2016 Archives.gov Metrics Dashboard

March 1-31, 2016

Monthly Summary

As reported by Google Analytics

  • 2,333,766 Users on Archives.gov
  • 2,899,841 Sessions on Archives.gov
  • 11,813,071 Page Views on Archives.gov
  • 73.9%   New Visitors
  • 26.1%   Returning Visitors
     

Most Popular Topics on Archives.gov

As reported by Google Analytics

Most Popular Search Terms

This includes searches on Archives.gov as reported by Google Analytics

  • declaration of independence
  • us constitution
  • electoral college
  • national archives
  • federal holidays
  • constitution
  • nara
  • bill of rights
  • dd214
  • archives.gov
  • constitution of the united states
  • united states constitution
  • www.archives.gov
  • national archives and records administration
  • sf 180
  • 13th amendment
  • american constitution
  • national personnel records center
  • ellis island records of immigrants
  • nprc
  • the declaration of independence

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans:   39%
  • Genealogists:  20%
  • Researchers:   10%
  • Other:   10%
  • Educator or Student: 9%
  • History enthusiast:   7%

What our Website Visitors are Looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Genealogy or family history information:  46%
  • Historical Documents:   28%
  • Specific Event or Era:   19%
  • Other:   17%
  • Historical Photographs:   6%
  • Wars:   6%
  • Famous Persons:   5%
  • Specific Places or Locations:   5%
  • Historical maps:   2%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In March, there were 542 respondents:

  • Satisfaction Score:   64 out of 100
  • Site Performance Score:   82 out of 100
  • Look and Feel:   75 out of 100

Customer satisfaction impacts visits:

  • Likelihood to Return:   72 out of 100
  • Recommend:  69 out of 100
  • Trusted Resource:   73 out of 100

Contact Us

If you have suggestions on ways to improve Archives.gov, we'd like to hear from you!

Contact us at webprogram@nara.gov

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