Selected Comments from June's American Customer Satisfaction Index (ACSI) Survey

  • Clear, concise and to the point.
  • I found the information I needed quickly.
  • Well constructed site. Easy to navigate.
  • Pleasantly surprised by the outstanding writing on historical documents.
  • Yes, the site is well written and very informational. That was the pleasant surprise. It is very well done! The other government departments need to take lessons from your site. Metrics Dashboard

June 1 - 30, 2013

Monthly Summary

  • 1,999,842 visits to (WebTrends)
  • 1,309,942 Unique Visitors (WebTrends)
  • 64.9 % New Visitors (Google Analytics)
  • 35.1 % Returning Visitors (Google Analytics)

Most Popular Topics on

Most Popular Search Terms

This includes searches using external search engines as well as the search on, as reported by Google Analytics

  • dd214
  • Civil War
  • Constitution
  • Census
  • Declaration of Independence
  • Bill of Rights
  • medical records
  • naturalization

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans:  29%
  • Genealogists:   24%
  • Researchers:  14%
  • Educator or Student:  13%

What our Website Visitors are looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Historical Documents:   29%
  • Veterans' Service Records:   23%
  • Genealogy or family history information:   19%
  • Online Electronic Records:   4%
  • Address/Hours: 3%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In June, there were 441 respondents:

  • Satisfaction Score:   66 out of 100
  • Content Satisfaction Score:   77 out of 100

Customer satisfaction impacts visits:

  • Likelihood to Return:   76%
  • Recommend:   73%

Contact Us

If you have suggestions on ways to improve, we'd like to hear from you!

Contact us at

Metrics >

The U.S. National Archives and Records Administration
1-86-NARA-NARA or 1-866-272-6272