Selected Comments from the March American Customer Satisfaction Index (ACSI) Survey

The best thing on the website is?

  • Ease of navigation, and quality of information available.
  • Information which broaden my understanding of the US
  • Transcripts of historical documents
  • The wealth of historic documents one can view.
  • It does explain how to request records and explains that I can personnally visit the records center and view records.
  • The site was quick and efficient. All I needed was a DD214 and the site was simple and only took a moment.
  • Excellent organization of content and crisp clean design
  • References all sources of related information
  • Topical organization and lesson plan resources
  • Excellent photo quality
  • The photos were incredible!
  • You exist and i can get online roll copies such as for the Civilized Tribes, Creek etc.... need more - you have me spoiled now - in the past I spent a lot of money buying copies of these records! Metrics Dashboard

March 1 - 31, 2015

Monthly Summary

  • 2,423,052 Users to (Google Analytics)
  • 7,617,314 Page Views on (Google Analytics)
  • 73%   New Visitors (Google Analytics)
  • 27%   Returning Visitors (Google Analytics)

Most Popular Topics on

As reported by Google Analytics

PagePage ViewsUnique Page Views
Constitution of the United States Transcript 295,272 243,464
Military Service Records Request 293,861 223,933
National Archives Home page 246,240 186,288
Declaration of Independence Transcript 243,789 206,492
Veterans' Service Records 185,631 124,329
Research Our Records 171,780 112,905
Constitution of the United States - Official 169,424 110,758
Bill of Rights 121,576  77,822
Search the Online Catalog 116,343  71,375
Declaration of Independence 114,097  77,286
The Real Story of the von Trapp Family  93,597  84,636
Bill of Rights Transcript  88,913  72,599
Military Record Requests Using Standard Form 180 (SF-180)  87,024  63,179

Most Popular Search Terms

This includes searches on as reported by Google Analytics

  • declaration of independence
  • us constitution
  • constitution
  • national archives
  • bill of rights
  • civil rights act of 1964
  • von trapp family
  • the declaration of independence
  • 19th amendment
  • the constitution
  • lewis and clark expedition
  • united states constitution
  • constitution of the united states
  • electoral college
  • nara
  • 13th amendment
  • zimmerman telegram
  • dd214
  • federal holidays

Who our Website Visitors are

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans:   33%
  • Genealogists:   29%
  • Other:   13%
  • Researchers:   12%
  • Educator or Student:  10%

What our Website Visitors are Looking for

This is based on those who filled out the American Customer Satisfaction Index (ACSI) survey.

  • Veterans' Service Records:   30%
  • Historical Documents:   22%
  • Genealogy or family history information:   21%
  • Other:   13%
  • Online Electronic Records:   5%

Satisfaction Scores

We use the ACSI Customer Satisfaction Survey, which includes plain writing specific questions, to measure customer satisfaction.

In March, there were 555 respondents:

Customer satisfaction impacts visits:

  • Likelihood to Return:   72%
  • Recommend:   68%

Contact Us

If you have suggestions on ways to improve, we'd like to hear from you!

Contact us at

Metrics >

The U.S. National Archives and Records Administration
1-86-NARA-NARA or 1-866-272-6272